speaker photo

Kim Yeung (she/her)

Partner, Women in Technology Venture Fund, BDC

Kimberly Yeung is a Partner, Women in Technology Venture Fund at BDC.

Kim has over 10 years of experience in the financial sector and worked in private equity investing in New York and Toronto. She began her career in both the investment banking and merchant banking divisions at Goldman Sachs in New York.

Kim holds an MBA from the Wharton School at the University of Pennsylvania and an HBA from the Richard Ivey School of Business at the University of Western Ontario.

Sessions

Behind the curtain: Sales & marketing

July 15, 2022  6:00 PM – 6:05 PM
So the second question is answered by the sales and go-to-market strategy: How does the company sell, and to whom? This is about capturing attention, charging the right price, and making sure the business model is viable. It’s also about demonstrating an understanding of the target customer, their needs, pains, and existing solutions. See more.
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