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speaker photo

Lida Tohidi (she/her)

CPO & Certified Coach, Pidari

Lida Tohidi is a product leader, founder, and mentor who helps startups turn good ideas into real traction. She brings almost 20 years of experience building products, launching innovation programs, and guiding founders through the messy, high-stakes moments of growth. A former co-founder with an exit and fractional product executive, Lida has taken products from zero to tens of thousands of users, helped startups access major funding, and advised teams across North America and beyond. She is known for being both strategic and refreshingly practical. Founders leave her sessions with clarity, momentum, and usually a few honest truths that save them months of pain. Lida brings a global lens and a deep belief that great companies are built by people who stay curious, resilient, and human.

Sessions

Mentor Office Hours

Office Hours: Go-to-Market Strategy

July 8, 202611:00 AM EDT – 12:00 PM EDT
Office 6
English
Create attention in crowded markets, convert that attention into actual demand, build distribution as your primary competitive advantage, and develop a systematic approach to capturing market share. See More.
Mentor Office Hours

Office Hours: Lean Product Development

July 8, 20262:30 PM EDT – 3:30 PM EDT
Office 3
English
Iterate efficiently when resources are limited, manage technical debt strategically rather than letting it accumulate accidentally, and know when to pivot versus when to persist through difficulty. See More.
Mentor Office Hours

Office Hours: Operations & Supply Chain

July 9, 20261:00 PM EDT – 2:00 PM EDT
Office 5
English
Build efficient systems that scale without constant intervention, optimize costs without sacrificing quality, scale infrastructure ahead of demand without over-investing, and manage growth without breaking what already works. See More.
Mentor Office Hours

Office Hours: Metrics That Matter

July 9, 20262:30 PM EDT – 3:30 PM EDT
Office 2
English
Identify the KPIs that actually drive your business rather than vanity metrics that look good but mean nothing, understand unit economics well enough to make smart trade-offs, set up dashboards that surface problems early, and track what investors and acquirers actually care about. See More.