With over ten years of experience in communications, public relations, and public affairs, Guillaume Lajoie is a strategic communications professional and the founder of Lajoie Conseil, a firm he recently established to support entrepreneurial organizations and businesses, particularly those just beginning to enter the market, with their outreach and lobbying strategies.
Guillaume has worked at the heart of the entrepreneurial, political, and institutional ecosystems in Quebec and Canada. He has advised executives, startups, impact organizations, and public stakeholders on shaping their narratives. His expertise focuses on helping companies translate their business strategies into meaningful messages and on helping them specifically reach the audiences that matter most to their growth.