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Ashraf Hebela

Director, Enterprise Business Analytics, Silicon Valley Bank

Ashraf Hebela is Head of Product Management for SVB Analytics and is responsible for defining SVB Analytics' product roadmap and releases. Some of his responsibilities include, but are not limited to, product positioning, pricing, business development and product strategy.

Prior to joining SVB in 2009, Hebela was Senior Director of Product Management at NorthStar Systems, Inc., where he managed the enterprise wealth management software application for high net worth advisors at Fortune 100 financial institutions. He also worked as a Group Program Manager at Siebel Systems where he was responsible for the technology roadmap and implementation for the Global Services organization. Prior to Siebel Systems, Hebela was a consultant for Accenture.

Hebela earned a bachelor of arts in economics with distinction from Harvard University, and also holds a masters in business administration and global management from Stanford University. He is a BUILD mentor and a member of the CFA Society of San Francisco.

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